The 1% Mindset

This post does not discuss economic inequality.

This is about improvement.  Two time internet maven, Tony Hsieh, founder of Zappos, portends the power of the 1% mindset.

At Zappos, they try to improve 1% daily, an incremental improvement.

Judging that Amazon bought Zappos for a 10 figure sum at the bottom of the recession, I would say it works.

A 1% improvement compounds upon itself.  Do the math.  1% a day does not mean a 365% improvement but a 3650% improvement.

If your marketing improved 37 times in the next year, it could radically change your business.

Improve incrementally.  Small, consistent steps.  It’s much easier, and you will not lose your drive.