Marketing Like Water

The end goal of marketing is to make someone do something, but truly marketing should inspire someone to do something… The key to great marketing is having fluidity in your strategy, providing persistence with purpose. To be fluid is to accept things as they are and to move around them with ease and grace. Accept […]

Read More

Not Knowing

Are you feeling stuck? The important thing to always remember is that it is okay not to know. In fact, the answers worth finding are often found as you go through the unknown. Entrepreneurship requires an active state of not knowing. Since known paths aren’t as profitable, being comfortable in not knowing is the key […]

Read More