I was crossing the Throgs Neck Bridge when I first heard authenticity defined. I was listening to Seth Godin’s “All Marketers are Liars”. I understood the world was changing for business. This was before the big Facebook revolution, but it was close. I knew the noise was becoming both a detriment and a opportunity. The […]
Poking the Box IS about the death of the Industrial Revolution
It’s been an intense week but also a week of great conversations. Today, I was speaking to Bryan Marshall of Projjex about their marketing. We have had a lot of talk about leveraging technology but also keeping a human face. Projjex is dead smack in the middle of it. They are an incredible Online Project […]