Do the names Peep Laja, Laura Roeder and Brian Clark ring a bell? (If they don’t, you should definitely look them up!) They all built their companies from blogging.
What’s the secret to guest blogging on top ranked websites like Kissmetrics, Lifehack and SEMrush? More importantly, what’s the level of impact it can have on your business?
Cody Lester went from financial analyst to highly revered guest blogger with the strategies he shares here. After years of being in the trenches and rising through the ranks, he’s dialed in what it takes to not only guest blog, but get your articles to convert.
Listen and learn from Cody’s first hand experiences that include: how and where to guest blog, the winning guest blogging formula, and how to leverage your expertise in written form.
What you’ll learn in this episode:
- The key first step to start guest blogging
- The steps to building a blog foundation
- How to continuously provide value to different audiences
- How to select the right blog to target
More about Cody
Favorite Business Book:
The Content Marketing Playbook: Master the Art of Content Marketing | by Sujan Patel & Rob Wormley
Mindset Principle:
Be rigorous about planning
Favorite Quote:
“He who lives by the crystal ball will eat shattered glass.” – Ray Dalio
Connect with today’s guest:
Marketdoc.com – Visit Cody’s blog and learn more about his new course: Guest Blogging That Converts.