Ryan Deiss: Big Advice The Danger of Logical Lies and 80 Percent Projects

If you had the opportunity to sit down with one of the top small business marketers, what would you ask?

What questions would you have on growth, conversions and traffic?

Ryan Deiss is the co-founder and CEO of DigitalMarketer.com. In the past 12 years he’s invested over $50 million into marketing test, sent over a billion emails between himself and his team, created a Forbes noteworthy marketing conference, and now operates 12 successful brands across multiple industries.

Two of the biggest challenges Ryan believes faces small businesses today are logical lies and 80 percent projects. (It’s likely you’re struggling with them now and don’t even realize it!) In this episode Deiss breaks down what they are and how to spot them in your business before the trouble arises. He also shares the mindset that has enabled Digital Marketer to become a preeminent marketing education resource.

If you believe something to be true, it is easy to be misled.

Discover why it is so important to take the time to understand why something works before committing. If a tool doesn’t work, abandon it.

Always focus on the end result.


More about Ryan Deiss

Reading Now:

Favorite Business Book:

Mindset Principle:

  • Your present condition doesn’t define who you are.

Business Advice:

  • Focus on the end result. If a tool doesn’t work, abandon it.

Favorite Quote:

  • “Do we know that to be true or do we believe that to be true?” – Ryan Deiss

Connect with today’s guest:

DigitalMarketer.com – Ryan’s website