Digital marketing has quickly become the standard for many businesses. Direct mail is rarely talked about anymore but it is still a viable option for many businesses. As inboxes get more and more full and spam filters get more advanced it can be difficult for your message to reach anyone through email.
I sit down with Matt Miller who has turned a handful of quarters into School Spirit Vending, a multi-million dollar business. Matt talks about the important role direct mail still has and his strategy for slowly implementing digital marketing into his strategy.
What You’ll Learn:
- Why you need to have a marketing plan for the year
- How to avoid overwhelm when implementing digital marketing strategies
- What the direct mail “Rule of Threes” is and how it relates to digital marketing
Connect with Matt:
Links and Resources: