Are you a restaurant owner struggling to stay afloat during the current crisis? Not sure where or how you should be focusing your efforts? It may not seem like it, but RIGHT NOW is your biggest opportunity. The price of risk has never been cheaper (and truly, this goes for all businesses).
In this week’s episode of the Garlic Marketing Show, Co-Founder and CEO of targetable.com, Vlad Edelman is providing guidance and support to all restaurants going through the current crisis.
Vlad says that if you’ve shied away from using delivery services like DoorDash or other digital services, it has never been cheaper risk wise to start experimenting now. We’re not seeing new trends emerging as the world deals with this pandemic. What we’re seeing is an acceleration of the trends that we were slow to adopt, like food delivery platforms, online ordering, etc.
About Vlad and Targetable:
Vlad Edelman has more than 20 years of experience in media and marketing. In the digital spectrum, he’s worked with large media companies. Notably, he ran CBS.com for a couple of years and then became ESPN’s first “wireless” employee having started their mobile business from scratch and grew it to a billion-dollar business inside of a couple of years. From there, Vlad moved more into the media and marketing space working big brands in Agency-land. He ran one of the first text messaging platforms and it was during this time he began to see a theme, “Clients and consumers don’t buy technology just for tech, you need to give them the use case, a reason [to buy the tech].”
Targetable is a completely virtual ad agency. Within 90 seconds of engaging with a customer and accessing Facebook credentials, Targetable has built out a rich data profile with every shred of digital information about your customer. Uniquely Targetable also compiles all relevant data to your customer’s location, weather, traffic, etc. Thus bringing in all of the physical information of your business into the virtual realm. Plus within the same 90 seconds, Targetable creates fully formated Facebook ads and Instagram ads that are just waiting for you to click publish and optimize.
Vlad and Targetable are donating 2 months of FREE advertising for takeout, delivery, and curbside services.
Listen to the full Garlic Marketing Show episode with Vlad Edelman to get your restaurant back on track during the crisis.
What You’ll Learn:
- How Targetable can Help Your Restaurant for the next 2 months
- How to Increase Your Revenue 12% with $5 a day
- 3 Tips on How to Make it Through the Crisis
- How Much You Should Be Spending on Marketing
- What You Should be Doing Right Now if You Have a Restaurant
- What’s on the other side of this Crisis