How to Get Your Book into Bookstores and as a USA Today Bookseller with Alinka Rutkowska

As an author, you want your book to be seen by as many people as possible. 


You may think that the best way to do this is to put it up on Amazon or other online retailers, but what you may not realize is that you need to put your book into physical bookstores too. 



On this episode of the Garlic Marketing Show, we have Alinka Rutkowska, CEO of Leaders Press, giving us 3 reasons why you can’t miss out on putting your book into bookstores.


Before we proceed, don’t forget that this episode is brought to you by Click here if you need help collecting, crafting, and delivering customer stories.


You’ll get more exposure to potential new readers


Bookstores are a great way to get your book in front of potential new readers.


When you have your book in bookstores, people can browse through it and see if it looks like something they would be interested in reading.


This is a great way to generate interest in your book and get people talking about it. 


Additionally, bookstores often have events where authors can meet and talk with potential readers.


This is a great opportunity to introduce yourself and your book to potential new fans. 


So if you’re looking for a way to reach more potential readers, bookstores are a great option.


It legitimizes your work as an author


Seeing your book on the shelves alongside other authors is a validation of all the time and effort you’ve put in. 


It’s a way of saying, “I’m a real author now.” 


And it opens up new opportunities for marketing and promotion. 


So if you’re thinking about publishing your book, don’t forget to consider the benefits of putting your book in bookstores. 


It’s a great way to legitimize your work and reach new readers.


It can help with sales and marketing efforts


When you have a book for sale, putting it in bookstores can help with sales and marketing efforts. 


People who frequent bookstores are usually there because they’re interested in buying books. 


By having your book available in bookstores, you’re increasing the chances that people will come across it and decide to buy it. 


Additionally, bookstores typically have staff who are knowledgeable about the products they sell. 


This means that they can provide potential customers with information about your book, which can help to generate interest. 


Finally, having your book in bookstores can help to create a sense of legitimacy and authority. 


When people see that your book is being sold in stores, they’ll be more likely to believe that it’s a quality product worth buying. 


In short, there are many benefits to putting your book in bookstores. If you’re hoping to boost sales and marketing efforts, it’s definitely worth considering.


Alinka taught me so much in her episode. 


That’s why I need you to go watch it so you don’t miss out on her great tips.


Watch the full episode now, and make sure to leave any questions or comments you have about the episode.

Connect with Alinka:


Links & Resources: