If you’re not winning the battle over your customer’s inbox, this episode should be at the top of your playlist.
Heather Ann Havenwood, CEO of Havenwood Worldwide, LLC and Chief Sexy Boss, is a serial entrepreneur and is regarded as a top authority on Internet marketing and business strategies. Since marketing her first business in 1999, bringing together clients and personal coaches, she has played an active role in the online marketing world since before most even had a computer.
After losing a client that didn’t receive an email, Heather started testing a theory that has quadrupled her optin rates. She’s leveraged this ninja tactic with everything from local marketing, to podcasting, to live speaking engagements.
What you’ll learn:
- Why you need to start using text messages in your marketing
- The simple steps you can take to quadruple your opt ins
- How to “train” a customer’s inbox
More about Heather
Reading Now:
- Flow: The Psychology of Optimal Experience | By Mihaly Csikszentmihalyi
Favorite Business Book:
- The Game of Life and How to Play it | By Florence Scovel Shinn
Mindset Principle:
- Give yourself permission to fail
Business Advice:
- Hire a coach and stop asking your friends for advice
Favorite Quote:
- “The only way to grow is to go to a point of failure.” – Unknown
Connect with today’s guest:
BIG things are coming…
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