You may have heard the saying, “out of sight, out of mind.” Well, this is especially true when it comes to brands. If people can’t see your product or service online, they’re likely to forget about you. In today’s digital age, it’s more important than ever to have a strong online […]
How Long Your Video Testimonials Should Be and Where to Place Them
One of the best ways to build a connection is to tell your story with a video testimonial. Share with your audience what your brand is all about and why you’re passionate about it. This will help them see you as a real person, not just a faceless company. When you’re […]
The Stories Business Owners Tell Themselves with Lisa Bloom
There’s something special about storytelling. It has the ability to change the way we see the world – and even ourselves. As humans, we’re hard-wired for storytelling. We love to hear stories, and we love to tell them too. In fact, storytelling is one of the oldest forms of communication there is. It’s […]
Charles Byrd: Find and Connect with the Perfect Partners for Your Business
Are you looking to grow your business exponentially? If so, you should consider partnering with other businesses. Partnerships can provide a number of benefits for both parties involved, and they can be a great way to increase visibility, reach new customers, and boost sales. So how do you go about forming successful […]
TikTok Ads for Lead Generation for Agencies and Coaches with Matt Johnston, Guide Social
The digital world is always evolving, and with it, so are the ways that businesses reach their audiences. Video ads are one of the most popular and effective methods for doing this, but they can also be one of the most complicated. With so many platforms and formats to choose from, how can […]
Founders Space Steve Hoffman on Marketing for GrubMarket IPO
There’s no question that innovation is key to success in business. But what if you don’t know where to start? Or what if you feel like your ideas are getting stale? Follow these three golden rules that Founders Space founder Steve Hoffman revealed on The Garlic Marketing Show, and you’ll be […]
B2B Linkedin Outreach Strategies for 2022 (that won’t piss off your prospects) | Hrachya Ghazaryan
LinkedIn is a powerful platform for business professionals, and it can be a great resource for lead generation. If you want to get the most out of LinkedIn, you need to know how to use it effectively. That’s why on this episode of the Garlic Marketing Show, Hrachya Ghazaryan, the CEO of […]
Audiobook Creation and Marketing with Michelle Prince
When it comes to audiobooks, a lot of authors seem to think that they’re not necessary. After all, if someone wants to read your book, they can just pick up a physical copy, right? Wrong. Because guess what? Audiobook interest has gained traction since the pandemic. That is why you, […]
The Best Way to Market Your Business Book: Direct Mail Experiences with Mark Stern
As an author, you want your book to be more than just a story that people read and forget. You want people to connect with your characters, live through the highs and lows of the plot, and feel like they’ve experienced something meaningful. In this episode of the Garlic Marketing Show book […]
Creating a Successful Infomercial in 2022 From OxiClean’s Infomercial Man (and over 100 infomercials), Jon LaClare
There’s a reason why OxiClean is one of the best-selling cleaning products out there. It’s because the company has employed a universal yet effective sales strategy that targets both consumers and business owners. By catering to both markets, OxiClean has found success in a competitive industry. If you’re looking to create a […]