The Stories Business Owners Tell Themselves with Lisa Bloom

There’s something special about storytelling. It has the ability to change the way we see the world – and even ourselves.      As humans, we’re hard-wired for storytelling. We love to hear stories, and we love to tell them too.    In fact, storytelling is one of the oldest forms of communication there is.    It’s […]

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Founders Space Steve Hoffman on Marketing for GrubMarket IPO

There’s no question that innovation is key to success in business.    But what if you don’t know where to start?   Or what if you feel like your ideas are getting stale?      Follow these three golden rules that Founders Space founder Steve Hoffman revealed on The Garlic Marketing Show, and you’ll be […]

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Audiobook Creation and Marketing with Michelle Prince

When it comes to audiobooks, a lot of authors seem to think that they’re not necessary.   After all, if someone wants to read your book, they can just pick up a physical copy, right?    Wrong.    Because guess what?   Audiobook interest has gained traction since the pandemic.   That is why you, […]

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Creating a Successful Infomercial in 2022 From OxiClean’s Infomercial Man (and over 100 infomercials), Jon LaClare

There’s a reason why OxiClean is one of the best-selling cleaning products out there.    It’s because the company has employed a universal yet effective sales strategy that targets both consumers and business owners.    By catering to both markets, OxiClean has found success in a competitive industry.    If you’re looking to create a […]

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