Get the Personal Mindset

The Problems with Broadcasting Social Media People always ask me how they can make their social media automatic to all channels, Twitter, Facebook, Google+, etc. I too fall into the trap of wanting to broadcast.  Intuitively, it makes sense.  “Broadcast to enough people and the message will reach the right person.” There are two problems […]

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“It’s not the medium, it’s the story”

  Online Video, SEO, Websites, Social Media, Radio, TV, Direct Mail are all medium.  The Story of you and your business is what matters.  Get that down and all you have to do is slightly reformat for the medium. Read this article by the incredibly motivating Steven Pressfield, author of one of favorite books, The […]

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The SEO/Social Media Silver Bullet

“Every business owner wants a silver bullet.  The problem is very few know where they are pointing the gun.”- Ian Garlic It’s amazing how few people know exactly who they want in their Tribe or even have a general idea.  Each of us is convinced that our business is needed by everyone.  Advertising salespeople have […]

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