What do rock bands and businesses have in common? Mitch Russo outlines 5 takeaways from starting a band that apply to every business he’s helped build. If you want to succeed in marketing and business, you can learn a lot from Mitch Russo and his teenage rock band! Mitch Russo is an accountability and business […]
Mastering Your Email Mailing List with David Riklan
You’ve heard you need an email list, but do you know why it even matters? David Riklan has a classic right-place-right-time story when it comes to content and email marketing. He started his career in sales and marketing and stumbled into the digital self-help industry just as it was taking off. Today, his website SelfGrowth.com […]
How Marketers Can Use Video and Email to Tell a Story with Erik Harbison
Erik Harbison is one of the pioneers of email marketing, and now he is the director of marketing for aWeber. In this episode of the Garlic Marketing Show, Harbison shares how his experience running digital marketing strategy and execution for brands led to his career success today. Harbison believes communication is key to any marketing […]
Build Your Authority Using Social Proof with Austin Distel
Austin Distel is the head of marketing for Proof, a software that’s all about building social proof. Distel speaks with Ian about the importance of social proof in an online marketplace. This concept is simple. People trust things that other people trust. In the world of online selling and online marketing, having social proof is […]
Authentic Selling with Jane Powers
Jane Powers has over 20 years of sales experience, and now she empowers marketers around the world to up their sales tactics. On this episode of the Garlic Marketing Show, Ian and Jane Powers discuss the importance of authentic selling in generating leads. This is the difference between failing to connect with your audience and […]
The Campfire Effect with Chris Smith
The guest for this week is Chris Smith, founder of the Campfire Effect. He’s a natural-born storyteller, and he uses his insight to help businesses create authentic interactions with their customers. Smith describes storytelling as the feeling you get when you’re sitting around a campfire. How do you feel? You probably have happy memories and […]
Marketing Your Hero Story with Dr. Chris Zaino
Ian Garlic interviews Dr. Chris Zaino on this episode of the Garlic Marketing Show. Dr. Zaino started his career as Mr. America and as a fitness trainer in Universal Studios Orlando. After struggling with health complications for months, he was diagnosed with a terminal illness. He thought he had no options for regaining his health […]
How one Doctor Built a $200,000 A Month Healthcare Business in 6 months using Video and Facebook Ads
Dr. Scot Gray is using his marketing skills and ambition to build the life of his dreams. He began his career as a chiropractor, after a positive experience with one post-injury. Dr. Gray’s appreciation for chiropractors’ ability to heal the body without harsh medication or treatment, has become the foundation for his own practice. Dr. […]
Finding the Right Opportunities with Derek Champagne
The guest on today’s episode is Derek Champagne, marketer and author who has helped build some of the biggest companies and brands in the business. He’s spent his career developing a process that helps marketers identify the best opportunities and learning when to act. Don’t Buy a Duck In this day and age of internet […]
The New TV: Instagram Stories with Craig Ballantyne
The Garlic Marketing Show guest this week is a fitness marketing guru who has taken over social media with his branding skills. Craig Ballantyne shares his advice for building a business over social media and how to invent a personality that sells. Social Media Marketing When it comes to marketing your business over social media, […]