Understanding the Gladwell Effect will make you think more effectively, improve your results and make you more successful. It’s not about 10,000 hours, or Sneezers, or David and Goliath, but in a way it is. We are all looking for the secret to be more productive, to do more in less time, and to create our […]
Do you feel like you are doing all of the work in your business? Fire this person.
The Two Keys to Authentic Storytelling for Your Business.
There are two key mindsets when it comes to telling your story best. One is speaking to your ideal client. We must think what is relevant and what resonates with them. The second one is a willingness to be open. The more open you are about your story and willing to differentiate, the better your […]
The Jim Collins Mindset
For those of you that don’t know, Jim Collins has authored some of the most comprehensive books on what it takes to build a great company, including Good to Great and Great by Choice. These are based on studies of companies that grew 10 times their industry average, across many different industries. When I look around, […]
The Hopeful Mindset
The Yes Mindset
Welcome to the first video Mindset Monday! This week’s Mindset features one of Infusionsoft’s certified consultant trainers, Mark Bailey. I was out in Arizona a few weeks ago for Certified Partner Training at Infusionsoft’s headquarters, and I had the pleasure of interviewing Mark about what he feels is the most important mindset a small business […]
The Broken Brain Mindset
How do you always win at marketing? : Run your own race
The ABC Mindset
“Nothing was ever purchased without someone first buying a story.” – Me “Always be closing.” – Glengarry Glen Ross Coffee is for closers. Depending on your age, you may or may not have heard that saying. Going for the close in the Digital Marketing Age is the kiss of death. We can feel the sale and our brains […]
Curing the Disease of Knowing
“Presuming to know is a disease. First realize that you are sick; then you can move toward health.” Mitchell, Stephen (2009-10-13). Tao Te Ching (Perennial Classics) (p. 78). HarperCollins. Kindle Edition. The allure of Internet marketing for me has always been the data. I have realized it can also be the poison pill. So often […]