In honor of Father’s Day (My first as a father!), I wanted to talk about my father, John Garlic’s, mindset. I thought about it for a while, and really it was a combination of a few. My father was an amazing salesperson. From what I heard, He was the #1 Cadillac salesman in the Midwest. […]
The Complete Human Mindset
Early last week I was on location in Richmond, Virginia working with Personal Injury Attorney Wayne O’Bryan. The guy knows marketing. He recommended a writer to me, Roy Williams. William’s accessible marketing insights can supercharge your marketing. “The single greatest mistake made by most advertisers today is not seeing their customers for real” -Roy Williams […]
The Optimistic Mindset
I’ve been hitting the road a lot lately so I have also been plowing through audiobooks. Some of the recent great business and personal development audiobooks I suggest are: SOUP How to Fail at Almost Everything and Still Win Big Don’t Sweat the Small Stuff and It’s All Small Stuff One of the commonalities has […]
Marketing with the Mind of a Trader
I was a successful trader for years. I used trading profits to start my current company. I still trade my own money. One thing I learned early on from much research is that the only commonality to great traders was mindset. Many people think great traders are geniuses, but few are. It’s all about trade […]
The Walt Disney Mindset
The Cable Movie Mindset
Have you ever watched just parts of a movie on HBO, but later realized you eventually saw the entire film? You may have seen the beginning, then near the end, then all different parts in nonlinear fashion. There is always that scene that you see over and over. You never really have time to finish […]
The Stop Being Right Mindset
Instead of being right this week, be kind. When someone calls you up with a question that makes no sense, ask yourself “Why are they asking this question?” Ask this with kindness instead of anger and frustration. When someone tells you something completely off the wall, ask “How can I better understand where they are […]
The Learning to Play the Instrument Mindset
Have you ever learned to play an instrument? Have you learned an art form? I am sure in your profession you have learned multiple techniques. If not, I am sure you have played some of the newer more complex video games. In either case, multiple techniques are required to become proficient. You improve each aspect […]
The Courageous Mindset
“Don’t try to win over the haters; you are not a jackass whisperer.” – Brené Brown I was listening to the audio book version of Brené Brown’s book, “The Gift of Imperfection” as I am preparing to launch my F1 Marketing Campaign. Part of her message is embracing authenticity and confronting shame to live out our […]
The Stand Up Comedian Mindset
I often talk to business owners that are immediately afraid that their marketing materials will be stolen. These business owners want to protect their content and their “brand”. They are afraid that their photos are going to be reproduced, that someone will duplicate their techniques. The greatest standup comedians in the world go out and […]